Artist Career

Aritst- Lady Gaga
Stefani Joanne Angelina Germanotta (born March 28, 1986) better known by her stage name Lady Gaga is an American pop singer-songwriter. Throughout her musical career it is clear that Lady Gaga has developed her personal style in her music videos as more detail to different concepts come through. Lady Gaga is well known for her controversial style




Lady Gaga: Just Dance-The video was directed by music video director Melina Matsoukas, and is based on the thematic content of the song of being in a party. The video begins with Gaga arriving with her background dancers at a house party, which seems to have ended. One of the dancers puts a Discolite Boombox on, blaring the music through the house. The crowd at the party appear to be sleeping in different areas, and are awoken by the music





Lady Gaga ft Beyonce: Telephone- This music video was directed by Jonas Akerlund (who as also directed other music videos for Lady Gaga such as Paparazi) and begins where "Paparazzi" left off after Gaga was arrested for killing her boyfriend by poisoning his drink. The music video is over 9minutes long with a clear narrative. For three minutes, the video shows Gaga's activities in the prison and the song does not begin until it the music is about 3minutes in; making the video a short film oppsed to just a music video.




Lady Gaga: Born This Way-The video was directed by Nick Knight and is described as a "profound, so inspiring and so incredibly beautiful" music video. The music video explores the concept of a "new race" being born and at the same time as this "new race" being born, evil is also born. The video then reveals that Lady Gaga is split in half and is being pulled by the opposing forces of good and evil. Throughout the music video Lady Gaga also pays tribute to artists such as Michael Jackson and some suggest that she also pays tribute to Madonna.

It clear that Lady Gaga's music video's have developed throughout her carrer as they have become more complexed and and have stronger concept.

Feedback

Natalie you have provided some good evidence of your research and planning work.
Targets: 1) There are some key items that are still outstanding e.g. analysis of audience research and vox pops
2) You must also add a history of a music artist / band via their music video career
3) Include screen shots of editing work with a commentary as to the visual codes you have used